Create a fun and engaging photographic and social opportunity as an added experience to the London #Beats1Run - the first global event with its own radio show taking place in London, NYC, LA and Paris!
Provide the tech and social software required to allow runners the chance to jump straight off the track and into a photo experience.
Allow guests to have their photo taken and share it digitally live at the event.
In addition to digitally sharable content, ensure guests leave with a branded print out.
2 x custom designed mod GIF booths to capture #Beats1Run groups and individuals celebrating post finish line!
Countdown visuals on the touch screen below the camera to ensure guests were camera ready.
Social software allowing guests to share GIF’s to Twitter, Facebook and via email.
A custom branded microsite to host the content with further sharing opportunities.
Predetermined copy set to support the sharing of the content produced, including global event hashtag #Beats1Run.
A tangiable take away in the form of a stylish, four frame, landscape print with a custom branded overlay.