Becca Cosmetics - #BeccaBeauties

A 'fashion shoot esque' photo experience for Australian beauty brand, Becca.

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Brief:

Create an experience to add to the showcase of Becca Cosmetics at the iconic QVC Beauty Bash.

Solution:

In line with the ATL imagery used by Becca across their wider marketing, we created an on stand photo shoot mimicking this style.

Customers were invited to get their make up done by the Becca team. Once this was complete they were invite to step into the on stand studio.

Cropped fashion headshots, studio lighting and brand colours resulted in a striking, 'on brand' look and feel.

Immediate 6x4 prints were given to guests, as well as the option to share live to facebook, twitter or email.

  • branded prints
  • live social sharing
  • custom microsite
  • studio style shoot