An interactive event that challenged the notion of perception.
To ensure the highest quality content was produced from the event, The Flash Pack provided the innovative Freezus Curve photo technology.
The Freezus Curve was positioned in front of an angled white backdrop, to keep in tone with the ‘world without colour' theme.
The Flash Pack design team created a 3D overlay that was added to the content and created another immersive element to the images. The creative for this was inspired by the ‘red’ theme of the evening and featured a red diamond, which was a motif for the event.
The Freezus Curve camera rig technology captured the moment in a series of high resolution photographs, stitched together to form a smooth 3D video. Red confetti was provided for the photo shoot to add another aspect of interactivity.
Post photo shoot, participants were encouraged to share their Freezus Curve video to Facebook, Instagram, Twitter and via email by touch screens.