L’Occitane - #LOccitane

The launch of the UK’s first permanently installed multi-camera booth.

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BRIEF:

For the launch of their first UK flagship store on Regents Street, London - L’Occitane approached us to create a bespoke photo booth installation. This was to generate social buzz for the new concept store, and offer a personalised take-away for store visitors.

A premium finish with seasonal updates was required. 

SOLUTION:

A space communicating L'Occitane's commitment to natural ingredients and it's connection to nature. Capturing shareable content for store visitors, we designed and produced the first floor ‘Selfie Studio‘. A bespoke multi-camera setup that could instantly produce 3D videos - immediately ready for social sharing. Social screens also act as a data capture mechanic for the largely global audience.

Seasonal updates make the space fresh and exciting on every visit, with changes in experience and output every quarter.

 

 

RESULTS:

  • 5.6k+ Videos Captured p/a
  • 5.9k+ Social Shares P/A
  • 3.5k+ Email Addresses Captured P/A